Starter Package
Designed for new businesses building a digital foundation, the Starter Package will help you establish a coherent brand presence with digital credibility and provide the assets you need to develop your presence independently.
Who It’s For
The Starter Package is designed for:
New business launches
Existing businesses without an established digital presence
Businesses that need clarity and guidance with setting up their brand identity and digital direction
This package establishes a cohesive brand voice and identity, builds or expands your digital presence, and creates a strong digital foundation. Instead of prioritizing short-term growth tactics, it focuses on long-term credibility — providing your business with a clear, professional presence designed to support sustainable growth.
What’s Included
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Brand positioning and core messaging direction
Brand voice and tone definition
Visual direction including color palette and typography
Logo refinement or basic logo creation (if needed)
Foundational brand guidelines for consistent use
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Website strategy and structure
Website design (typically a small multi-page site)
Website build and launch
Mobile optimization
Basic SEO setup (technical and on-page foundations)
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Platform selection guidance
Social profile setup and optimization
Visual templates for posts and stories
Content direction and posting guidelines
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Pre-launch review and quality check
Asset organization and delivery
Website and brand walkthrough or documentation
Guidance on next steps after launch
Our Process
1. Discovery & Direction
We start by understanding your business, goals, audience, and industry. This phase establishes the strategic and creative direction for everything that follows.
2. Brand & Digital Build
Your brand foundation, website, and social presence are developed cohesively to ensure consistency across all touchpoints.
3. Review & Refinement
We refine and align the work based on feedback, ensuring everything supports your business clearly and professionally.
4. Launch & Handoff
Once complete, your brand and digital presence are prepared for launch and handed off with guidance so you can move forward confidently.
Outcomes for Your Business
By the end of the Starter Package, you can expect:
A clear and cohesive brand identity
A professional website that establishes credibility
A consistent and intentional social media presence
A strong digital foundation you can build on independently
Clarity around how to present your business moving forward

